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Top Marketing Tips for Designers and Illustrators: Proven Self-Promotion Strategies

Top Marketing Tips for Designers and Illustrators: Proven Self-Promotion Strategies

For many creatives, self-promotion can feel daunting. The idea of marketing yourself might evoke cringeworthy memories of awkward sales pitches or fears of sounding too pushy. I’ve been there, too. But over time, I realised that promoting my work wasn’t just an optional part of growing my creative business—it was essential…

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Mastering Cold Outreach: How to Land Your Next Big Illustration or Design Client

Mastering Cold Outreach: How to Land Your Next Big Illustration or Design Client

Whether you’re just starting out, or you’re a seasoned creative, waiting for clients to come to you simply isn’t an option. One of the most effective ways to build a network and secure illustration and design jobs is through cold outreach…

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Why Every Creative Should Be Using Pinterest (and How to Maximise Your Reach)

Why Every Creative Should Be Using Pinterest (and How to Maximise Your Reach)

As a busy creative, you’re likely juggling multiple projects, deadlines, and platforms. So when it comes to promoting yourself and your products, you want to invest your time in strategies that deliver real results. Enter Pinterest—a platform often misunderstood as just another social media site but actually one of the most powerful tools for creatives. If you’ve been wondering whether Pinterest is worth your time, or how to make the most of it, this blog post is for you.

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Graphic Design Techniques for More Engaging Content
Branding, Graphic Design, Design Tips, Small Business Shira Bentley Branding, Graphic Design, Design Tips, Small Business Shira Bentley

Graphic Design Techniques for More Engaging Content

Competition for audience engagement is becoming increasingly fierce. What truly sets a brand apart is its ability to tell a compelling visual story that not only captures, but also deeply engages their audience. Today I'm sharing 5 techniques to transform your designs, communicate more effectively, and connect meaningfully with your target audience.

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Font Psychology: Unlocking the Secrets of Typography
Graphic Design, Design Tips, Branding Shira Bentley Graphic Design, Design Tips, Branding Shira Bentley

Font Psychology: Unlocking the Secrets of Typography

Ever wondered why some fonts make you feel a certain way? The right font can make all the difference in your design.Whether you're crafting a logo, designing a website, or creating social media graphics, understanding font psychology is key. I've put together a quick guide to help you choose the perfect font for your next project.

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Exploring Vector Graphics: Unraveling Their Secrets and Why They're the Choice for Top-Tier Designs
Design Tips, Small Business, Freelancing Shira Bentley Design Tips, Small Business, Freelancing Shira Bentley

Exploring Vector Graphics: Unraveling Their Secrets and Why They're the Choice for Top-Tier Designs

In the vast and vibrant world of digital design, vector graphics hold a special place. They're like the Swiss Army knife in a designer's toolkit—versatile, scalable, and impeccably sharp. But what exactly are vector graphics, and why have they become the go-to choice for designers and clients alike?

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Illustrating Children's Books: How to Craft Enchanting Visuals to Enhance the Reading Experience
Illustration, Design Tips, Freelancing Shira Bentley Illustration, Design Tips, Freelancing Shira Bentley

Illustrating Children's Books: How to Craft Enchanting Visuals to Enhance the Reading Experience

Creating enchanting visuals for children's books is an art form that goes beyond mere illustration; it's about breathing life into stories, making them leap off the page and dance in the imaginations of young readers. Here's a guide on how to craft visuals that not only complement the narrative but also enhance the reading experience, making every turn of the page a discovery.

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First Impressions Matter: How Visuals Shape Brand Perception

First Impressions Matter: How Visuals Shape Brand Perception

There’s nothing quite like the power of first impressions, and in the digital age, your brand's first impression is made through visuals. It becomes the virtual handshake that can seal the deal or break the connection. But why are visuals so pivotal in shaping brand perception? Let’s explore how visual storytelling can impact your brand's narrative.

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Affordable Graphic Design Solutions for Small Businesses

Affordable Graphic Design Solutions for Small Businesses

In the dynamic world of startups and small businesses, establishing a compelling visual identity is pivotal. It's the visual handshake, the first impression, and the silent ambassador of your brand. While enlisting professional graphic design services is the gold standard for ensuring brand consistency and messaging, it's not the only path to achieving a polished and cohesive brand identity. For businesses launching on a shoestring budget or those just dipping their toes into the entrepreneurial waters, the digital age offers a treasure trove of resources.

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Unleash Creativity with the Top 10 Creative Themes for Your Child's Bedroom Makeover
Illustration, Design Tips Shira Bentley Illustration, Design Tips Shira Bentley

Unleash Creativity with the Top 10 Creative Themes for Your Child's Bedroom Makeover

As we venture into a world brimming with imagination and wonder, the sanctuaries where our children dream, play, and grow are more important than ever. It's not just about redecorating; it's about creating a universe that inspires, comforts, and stimulates creativity. In this blog post, we'll dive into some of the most captivating themes that promise to transform your child's bedroom into a realm of endless possibilities.

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Mastering Modern Graphic Design: Essential Tips and Trends for 2024

Mastering Modern Graphic Design: Essential Tips and Trends for 2024

As we step into 2024, the graphic design universe is brimming with vibrant trends that embrace creativity and innovation. In this article, I share the the new trends that are shaping the future of graphic design, and tips on how to incorporate them into your work.

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The Best Graphic Design Software for Professionals: Unlocking Creativity
Illustration, Graphic Design, Design Tips, Freelancing Shira Bentley Illustration, Graphic Design, Design Tips, Freelancing Shira Bentley

The Best Graphic Design Software for Professionals: Unlocking Creativity

In the grand theater of graphic design, software plays the starring role. The right tools not only unlock the treasure chest of creativity but also arm designers with the power to bring their wildest imaginations to life. As we navigate the vast seas of digital artistry in 2024, let's spotlight the crème de la crème of graphic design software, each offering unique capabilities to cater to the diverse needs of professionals.

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Unveiling the Top 10 Graphic Design Trends of 2024: Where Creativity Meets Innovation
Freelancing, Graphic Design, Design Tips Shira Bentley Freelancing, Graphic Design, Design Tips Shira Bentley

Unveiling the Top 10 Graphic Design Trends of 2024: Where Creativity Meets Innovation

As we embark on a new year, the world of graphic design continues to evolve, pushing boundaries and setting new standards. In 2024, we find ourselves immersed in a vibrant mix of styles, techniques, and technologies that redefine the way we communicate visually. In this article I unveil the top 10 graphic design trends that are shaping the landscape this year.

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10 Must-Know Free Graphic Design Resources

10 Must-Know Free Graphic Design Resources

As we enter 2024, the landscape of free resources for graphic designers, small business owners, and entrepreneurs looking to scale their operations has never been richer. In this short guide, I'll introduce you to 10 essential graphic design resources that are freely available, offering everything from high-quality images and fonts to comprehensive software and icons.

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